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SDNews.com
Home Beach & Bay Press

FUN shopping FACTS

Tech by Tech
March 7, 2010
in Beach & Bay Press, No Images
Reading Time: 2 mins read
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Cream of the Crop Grand Re-Opening Owner Cynthia Frega announced the long-awaited re-opening of her upscale and incredibly affordable consignment shop on Cass Street. Recent rain storms forced the closure and remodeling of the store. Come and see the changes. Enjoy a 20 percent discount on Tuesday, March 9. Cream of the Crop, 4683 Cass St. Tues.-Sat., noon to 5:30 p.m. (858) 272-6601 Luella Boutique Grand Opening Turquoise street has a hot, new fashion source. Just open, Luella Boutique celebrates its grand opening tomorrow, March 5, 6-10 p.m., with refreshments and 15 percent discounts. Owner Lori Arnerich has realized her dream-come-true shop featuring a capiz shell chandelier and sconces, crown molding, ingenious display racks and Italian terrazzo cash wrap, all courtesy of her fiancee Mat of Helie Builders; and the ultimately feminine 10 row ruffle dressing room curtains by friend Lisa. The “Luella” moniker is an homage to Lori’s grandmother, Ella, combined with her own nickname, Lulu. A longtime fashion industry insider, Lori carefully selects her very affordable, figure-enhancing, casually-elegant items to complement and not compete with other area shops. The product mix includes introductions by Lovers & Friends (shoes), Lush, Mimi Lu, 5005 jewelry lines that are enhanced with gold-filled feathers, swarovski crystals and gems. Apparel features “day to evening” looks by Indah with unique natural dye, no-two-alike designs; BB Dakota with buttery-soft leather, structured denim and lace dresses, tuxedo front shirts and tops with delightful cut-outs; colorful LaMode tops in luscious fabric; and la mixx offers comfy baby french terry separates. New introductions appear weekly. April and May will bring a flurry of summer fashions. The Prvcy product line, near to Lori’s heart, are yummy, soft denim jeans. They donate generously to the prevention and research of breast cancer. Their lifeline logo also signifies their commitment to Faith + Hope + Love for the cure. Lori is now planning her third 3-Day Walk with her “Pink Stiletto” walking team. Lori invites you to unwind at her cozy beach shop with “Social Hours” every Friday, 4-7 p.m. Luella Boutique, open Tues.-Sun., 949 Turquoise St., (858) 488-8846, luellaboutique.com

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