By Lucia Viti

New Grantville-based company provides more than weights and workouts

One Fit & Company is a unique, one-stop, fitness shop that offers everyday folk a link into a lifestyle of health and wellness. The Grantville-based operation held its grand opening on Jan. 9 –– just in time for those with fitness-themed New Year’s resolutions.

Owned and operated by Brandon Carey, Florian Carr and Darrell Alonzi, business aficionados, fitness enthusiasts and “gym-rat friends,” the spacious Mission Gorge facility is not just a fitness company. The all-inclusive blueprint offers personal training, competitive coaching, nutritional counseling, meal plans, a variety of natural, raw, organic vitamins and supplements and quality fitness apparel.

“One Fit & Company isn’t a gym,” said Carey, One Fit & Company’s CEO and co-founder. “We’re a lifestyle brand that can transform the lives of everyday people. We’re more than what we offer in personal training, nutritional counseling, supplementation and apparel. We empower, facilitate and cultivate positive change with expertise, technology, and quality supplemental products.”

Tapping into unchartered territory, the trio designed the comprehensive model as an alternative to the norm within the realm of fitness, nutrition and supplementation. Fitness and nutritional services, meal plans and supplements are purchased online –– a la carte, bundled to taste or as comprehensive monthly packages. Everything is home delivered, although meals can be picked up at the warehouse. Personal training and competitive coaching sessions are outsourced through a network of private gyms and state-of-the-art studios affiliated with One Fit & Company. Sessions are scheduled based on a client’s availability and location. Nutritional needs and goals are discussed with a nutritionist and clients are invited on-site to meet the chef.

“Our business model will impact the well-being of everyday people,” added Alonzi, One Fit & Company’s Creative Director. “I wholeheartedly believe that One Fit & Company will revolutionize the fitness industry. And while there are many pieces to the puzzle, we have the team, the knowledge and the dedication to make it work.”

Everything is ordered online. Orders purchased within San Diego made prior to 6 p.m. are delivered on the same day. Orders received post-6 p.m. are delivered the following day. Clients are treated to freebies, samples, incentive awards and thank you notes. Carr, One Fit & Company’s co-founder and residential supplement expert, noted the company’s 2,000-plus product line inclusive of supplements, protein powders, vegan products and organic and raw vitamins. Carr chooses his products through research, testing and a sheer passion for only the “clean and the best.”

“We offer high-quality products including organic and vegan supplementation,” he said. “We’re extremely picky about everything that lines our shelves. We don’t work with any brands questioned by the FDA.”

Carr, a former competitive marathon runner and body-builder stressed the importance of education in the prototype.

“Our population often ignores the importance of education,” he said. “People assume that products work without identifying their personal needs. There is no easy way to a buffed body. There is no magic pill. That’s why we’re here.”

The concept, born and bred out of frustration to change the fitness industry’s current paradigm gears itself to everyone, regardless of age or fitness level. Professional, competitive and seasoned athletes, yogis, weekend warriors, the novice, teens, tweens and those under 12 are welcomed. Nothing is out of reach for establishing life-long guidelines of health and wellness. And gummy bears – yes, gummy bears – are offered to children in tow.

“We’re not out to make a buck with little regard for quality, taste and most importantly, results,” continued Carey. “One Fit & Company is a living breathing network of the best of the best. Customer care is our first priority.”

The spacious urban warehouse includes leased offices (a medical weight-loss physician and licensed esthetician); a lounge facility, complete with a computer; Wi-Fi; a widescreen TV; and couches. Business meetings, nutritional counseling and personal training consultations are conducted in a comfortable, “no-pressure” setting. A projector and audio equipment is available for educational seminars and workshops, meetings, or a fun night of watching The Iron Generation. The San Diego Track Club and the San Diego Triathlon Club meet at the warehouse for coffee and camaraderie prior to workouts and competitions.

“We’re your lifting power, your support group and your friend,” continued Carr. “Our customers inspire everything we do. One Fit & Company has succeeded in creating a center that offers the information necessary to change your body without sacrificing price, time and most importantly, one’s health.

Carey, Carr and Alonzi credit their team of passionate all-stars for launching the grassroots company into stardom. “One Fit & Company would not exist without the passion of its team players,” said Alonzi. “Our success is driven by our commitment to fitness.”

“San Diego’s the perfect environment to spawn a never-ending supply of health and fitness enthusiasts,” concluded Carr. “It’s also the perfect, synergistic home-base for One Fit & Company’s team of all-stars, be it in the gym, the kitchen, or on the track. People come here for a purpose, and we are the reason they come. One Fit & Company is all about the success of the individual, a service we are more than happy to provide.”

For more information on One Fit & Company, visit onefitandcompany.com; stop by their Grantville location at 4667 Mission Gorge Place; or call 619-988-0181.

––Contact Lucia Viti at [email protected].