By DIANA CAVAGNARO
Fashion Forecast
Fashion Institute of Design & Merchandising presented WGSN Fashion Forecast on Feb. 14. Forecasters have key themes they call “macro trends” that they use to analyze what the upcoming colors and silhouettes will be.
Sally Lohan, WGSN’s content director, gave the presentation on the three macro-trends for Fall/Winter 14/15. The first was Modern Myth, which will see a resurfacing of updated traditional patterns. Clothing will reflect intricate embroidery.
Another myth is the Apocalypse and End of the World. Science fiction will become reality and fashion designs are influenced by space materials, such as metallics and colors in the blue spectrum.
The third myth is Fable Seekers and it will help to create a New American Dream. People will be recording and documenting everything and genealogy will be huge.
Continuing the American Dream, the next luxury for everyone will be the value of time and the ability to do one thing at a time. People will desire to tap into quiet so they can do one thing at a time. An example is Selfridges Department Store in London, which has a quiet room so customers can do this.
The second major trend is the Industrial Revolution. At the turn of the century we had an explosion of mass industry, which led up to current time, where we will see a large relationship between man and machine.
This trend uses bloodline, skeleton, skin, and the inside of the body for inspiration. This relationship between man and machines will produce a palette of colors and minimalist clothes with reinforced stitching. Garments will be transformed with quilting and unique folds in the fabric.
The third and final trend is Rendering Reality, which will develop into a blur between real and fake. New technologies will be putting sound waves into form. The colors will be a splicing and blending of materials.
These technologies will create new apps that can be downloaded so that they feel like they look real. Fabrics on apps will look like you could almost touch and feel the texture. Geometric shapes will take color blocking to the next level with RGB colors.
Paula Bentel, senior account manager from WGSN, discussed their website. Subscribers will be able to see trends that will give them a look into inspiration, seasonal trends, catwalks, street shots, and a denim sections.
Vixen Pop Up Boutique & Fashion Show
Vixen Productions presented “Fashion Show” at Basic Urban Kitchen & Bar in East Village on Jan. 29. This style event combined fashion, music and art.
Event organizer Vanessa Johnson was on hand to greet the crowd. Customers began the evening sipping on cocktails and eating yummy food. They were able to enjoy an art exhibit by Thumbprint Gallery along with live art painting. Carly Deblock from Be Wild and Free Art and True 3000 were art vendors who participated.
Established Clothing and Accessories set up vendor booths to sell fun items at discounted prices. The booths included DYG Mineral Makeup, Amy Dickey’s Black Diamond, Stella & Dot, Erin Fader’s Trashy Chic, Cot’E Fine Clothes and Deja Chic Boutique.
The crowd anxiously awaited the fashion show, and Mojgan Majd started the first segment with trendy clothes from her Deja Chic Boutique in Encinitas.
The casual chic clothes came out in beige, mint and emerald green. Diana Gibbs brought her funky clothing from Cot’e Fine Clothes located on Cedros in Solana Beach. Models came down the runway mostly in the classic colors of black and white. VIP gift bags were handed out to all attendees and included fabulous goodies. Make-up and hair was done by Bellus Academy.
For information on the next pop up boutique visit: VIXENsd.com.
Upcoming Events
Sunday, March 3, 2013 – Gretchen Productions will present a fashion show for the National Charity League Pacific Coast Chapter at the Westin South Coast Plaza, featuring 11th & 12th grade models. For info: 619-670-9880.
Thursday, March 14, 2013 – Zandra Rhodes viewing of the glice prints for the sets & costumes for AIDA at The University Club A Top Symphony Towers from 7 – 9 p.m. This is in celebration of the San Diego Opera Production of AIDA By Giuseppe Verdi, April 20-28, 2013. RSVP: 619-234-5200
Tuesday, March 19, 2013 – the Cherry Blossoms in Springtime Hands of HOPE Fashion Show at the US Grant Hotel at 10:30 a.m. Event will support the Epilepsy Foundation of San Diego. Tickets at epilepsysandiego.org
Saturday, April 6, 2013 – Fashion with a Passion at FIDM from 11 a.m. – 3 p.m., a fabulous ladies event featuring the Ultimate Accessories Swap. The Fashion Institute of Design & Merchandising in Downtown San Diego is the perfect venue to enjoy cocktails and sumptuous cuisine, shop in vendor village for great fashion finds, and participate in the swap. Tickets at: fashionwithapassion.org
Diana Cavagnaro is a nationally recognized hat designer and milliner, and has been in the fashion business for 30 years. The last 20 of those years she’s operated her business from Downtown San Diego’s historic Gaslamp Quarter, while moonlighting in the Fashion department at San Diego Mesa College. She can be reached at [email protected].