{"id":319068,"date":"2023-01-26T09:47:36","date_gmt":"2023-01-26T17:47:36","guid":{"rendered":"https:\/\/sdnews.com\/?p=319068"},"modified":"2023-01-25T13:13:53","modified_gmt":"2023-01-25T21:13:53","slug":"point-loma-entrepreneurs-company-making-sustainable-products","status":"publish","type":"post","link":"https:\/\/test.sdnews.com\/es\/point-loma-entrepreneurs-company-making-sustainable-products\/","title":{"rendered":"Point Loma entrepreneur\u2019s company making sustainable products"},"content":{"rendered":"<p>In 2018, Point Loma entrepreneur Jared Koett founded a start-up biodegradable pill bottle company. Four years later, that initial offering has evolved into Invert, a cutting-edge company providing sustainable alternatives to replace traditional plastic packaging.<\/p>\n<p>\u201cNow we are in the forefront of making sustainable products as an answer to single-use plastics,\u201d said green inventor Koett, pointing out that \u201cthe average claimed shelf-life of a supplement is two years or less, while the traditional plastic packaging it comes in lasts up to 450 years. There is a need for packaging that sufficiently protects your product, but breaks down in a (much) shorter period of time.\u201d<\/p>\n<p>Invert containers and lids have been tested by independent laboratories for food grade and USP-published standards for drug substances, drug products, and dietary supplements. The containers are coated to protect against the elements. First, a non-toxic chemical is introduced during manufacturing, bonding to the paper fibers and giving them resilience to water. And, a wax-coating is applied to the outside walls of the container giving them an added barrier of protection.<\/p>\n<p>The closures, or lids, are currently made from cork, with aluminum and bioresin options soon to be offered. The result is a container-closure system that withstands light and moisture. When combined with supplements that are formulated to remain stable, the overall package and contents are protected from the outside world.<\/p>\n<p>\u201cI thought, \u2018Why not start out with something small like a pill bottle?,\u2019\u201d said Koett about his earlier sustainable container, which made him realize there was a marketplace \u2013 and real potential \u2013 for the expansion of sustainable packaging.<\/p>\n<figure id=\"attachment_319070\" aria-describedby=\"caption-attachment-319070\" style=\"width: 225px\" class=\"wp-caption alignright\"><img decoding=\"async\" class=\"size-medium wp-image-319070 lazyload\" data-src=\"https:\/\/cdn.sdnews.com\/wp-content\/uploads\/20230125131319\/Point-Loma-entrepreneur-Jared-Koett--225x300.jpg\" alt=\"\" width=\"225\" height=\"300\" data-srcset=\"https:\/\/cdn.sdnews.com\/wp-content\/uploads\/20230125131319\/Point-Loma-entrepreneur-Jared-Koett--225x300.jpg 225w, https:\/\/cdn.sdnews.com\/wp-content\/uploads\/20230125131319\/Point-Loma-entrepreneur-Jared-Koett--768x1024.jpg 768w, https:\/\/cdn.sdnews.com\/wp-content\/uploads\/20230125131319\/Point-Loma-entrepreneur-Jared-Koett--1152x1536.jpg 1152w, https:\/\/cdn.sdnews.com\/wp-content\/uploads\/20230125131319\/Point-Loma-entrepreneur-Jared-Koett--1536x2048.jpg 1536w, https:\/\/cdn.sdnews.com\/wp-content\/uploads\/20230125131319\/Point-Loma-entrepreneur-Jared-Koett--9x12.jpg 9w, https:\/\/cdn.sdnews.com\/wp-content\/uploads\/20230125131319\/Point-Loma-entrepreneur-Jared-Koett--750x1000.jpg 750w, https:\/\/cdn.sdnews.com\/wp-content\/uploads\/20230125131319\/Point-Loma-entrepreneur-Jared-Koett--1140x1520.jpg 1140w, https:\/\/cdn.sdnews.com\/wp-content\/uploads\/20230125131319\/Point-Loma-entrepreneur-Jared-Koett--scaled.jpg 1920w\" data-sizes=\"(max-width: 225px) 100vw, 225px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 225px; --smush-placeholder-aspect-ratio: 225\/300;\" \/><figcaption id=\"caption-attachment-319070\" class=\"wp-caption-text\">Point Loma entrepreneur Jared Koett with some of his sustainable products. COURTESY PHOTO<\/figcaption><\/figure>\n<p>\u201cThen, little by little, we tore back the layers, looking at what not only was in the market now but what applications could come from recycling craft paper, essentially Amazon boxes, which are widely abundant worldwide,\u201d said Koett noting, \u201cIt (recycled paper packaging) is not tied to the volatility of oils or resins, like plastic bottles are. It does not compete with agricultural land because it is post-consumer recycled (upcycled) paper. There are no trees harmed because it is paper that has been used by the consumer and is getting a second chance. We are taking that old paper that has been set aside, and finding a new purpose for it.\u201d<\/p>\n<p>Invert is made from renewable resources, and is being employed in a recycling market that is generally underutilized. Koett noted that in 2018 according to the Environmental Protection Agency, the recycling rate of the most widely used plastics was approximately 30% or less. That rate, by 2022, had dropped to just 9%. Conversely, Koett pointed out corrugated boxes (the main feedstock of Invert containers) and aluminum are recycled at rates of 96.5% and 65%, respectively.<\/p>\n<p>Invert has also teamed with a leader in the clean label movement, PureNSM, a company committed\u00a0to delivering high-quality, pure sustainable products to its customers. Koett noted Invert is a natural extension of PureNSM\u2019s mission to create the best possible product experience in a sustainable way.<\/p>\n<p>\u201cWhy can\u2019t there be packaging sufficient to protect the product, but which breaks down in a fraction of the time, that is friendlier to the environment?\u201d asked Koett adding, \u201cThat is what we set out to do. That is the balancing act with Earth-digestible packaging systems.\u201d<\/p>","protected":false},"excerpt":{"rendered":"<p>In 2018, Point Loma entrepreneur Jared Koett founded a start-up biodegradable pill bottle company. Four years later, that initial offering has evolved into Invert, a cutting-edge company providing sustainable alternatives to replace traditional plastic packaging. \u201cNow we are in the forefront of making sustainable products as an answer to single-use plastics,\u201d said green inventor Koett, [&hellip;]<\/p>","protected":false},"author":840,"featured_media":319069,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"11561","_seopress_titles_title":"","_seopress_titles_desc":"In 2018, Point Loma entrepreneur Jared Koett founded a start-up biodegradable pill bottle company. 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