Youngsters will once again “Pillage the Village” at this year\u2019s installment in\u00a0\u00a0\u00a0 La Jolla\u2019s downtown from 3 to 6 p.m. on Halloween, Friday, Oct. 31.
\nCo-sponsored by La Jolla Village Merchants Association (LJVMA), the La Jolla Real Estate Brokers Association (REBA) and the La Jolla chapter of Kiwanis, Pillage the Village has quickly become a seasonal community tradition in the Jewel.
\n“We\u2019re getting more reach into the community and making it clear to everybody what we can do,” LJVMA\u2019s Economic Development Division spokesperson Leon Chow said about the event\u2019s growing significance. “This is a freebie; it\u2019s such a natural.” Chow noted that local school kids will be going right from costume parades at their schools to trick-or-treating in the Village.
\nLJVMA board member Claudette Berwin said there\u2019s been talk of combining Pillage the Village with another event to make it even bigger in the future.
\n“We were approached by the La Jolla Rec Center to do an event on Saturday next year,” Berwin said. “Maybe we can do these two things together.”
\nBerwin said REBA is on board again this year to do a kids costume contest. She added that Geppetto\u2019s toy store, at 7850 Girard Ave., was “over-the-top generous” with gift cards it\u2019s providing for the costume contest.
\n“It\u2019s become a great event,” Berwin said.
\nChow said event posters in two different sizes are being produced and will appear in participating merchants windows soon promoting Pillage the Village. “Merchants will get black and orange balloons so you know who\u2019s participating,” Berwin said.
\nBookstore owner Nancy Warwick at LJVMA\u2019s October meeting suggested that the event could be bolstered by people dressing up their dogs in costumes and having them take part in the fun.
\nFor more information, visit lajollabythesea.com\/calendar and scroll down.<\/p>","protected":false},"excerpt":{"rendered":"
Youngsters will once again “Pillage the Village” at this year\u2019s installment in\u00a0\u00a0\u00a0 La Jolla\u2019s downtown from 3 to 6 p.m. on Halloween, Friday, Oct. 31. Co-sponsored by La Jolla Village Merchants Association (LJVMA), the La Jolla Real Estate Brokers Association (REBA) and the La Jolla chapter of Kiwanis, Pillage the Village has quickly become a […]<\/p>","protected":false},"author":726,"featured_media":293761,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"11560","_seopress_titles_title":"No trick to it: Pillage the Village is bigger by the year","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":[],"footnotes":""},"categories":[11560,11551],"tags":[],"class_list":["post-293760","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-la-jolla-village-news","category-news"],"_links":{"self":[{"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/posts\/293760","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/users\/726"}],"replies":[{"embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/comments?post=293760"}],"version-history":[{"count":0,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/posts\/293760\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/media\/293761"}],"wp:attachment":[{"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/media?parent=293760"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/categories?post=293760"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/tags?post=293760"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}