{"id":247742,"date":"2014-09-12T00:00:00","date_gmt":"2014-09-12T07:00:00","guid":{"rendered":"https:\/\/sdnews.com\/lively-home-goods-store-taking-over-north-park\/"},"modified":"2014-09-12T00:00:00","modified_gmt":"2014-09-12T07:00:00","slug":"lively-home-goods-store-taking-over-north-park","status":"publish","type":"post","link":"https:\/\/test.sdnews.com\/es\/lively-home-goods-store-taking-over-north-park\/","title":{"rendered":"Lively home goods store taking over North Park"},"content":{"rendered":"

Hoa Quach<\/p>\n

It isn\u2019t a typical business one would see in North Park, but on any given day, it draws just as large of a crowd as its neighbors.<\/p>\n

University Avenue\u2019s kaleidoscope, which opened in May, is owned by neighborhood residents Becki and Lee Kaplan, who say their shop is already winning the affections of locals.<\/p>\n

\"For<\/a>
Reacting to North Park\u2019s trendy reputation, kaleidoscope plans to adapt its products to its customers\u2019 desires. (Courtesy kaleidoscope)<\/figcaption><\/figure>\n

 <\/p>\n

The store attempts to distinguish itself from typical home goods stores by catering to fashion lovers.<\/p>\n

\u201cWhen we decided to open our first retail store, we asked ourselves what will set us apart from all the competition out there,\u201d Lee said. \u201cWe ultimately decided to focus on mixing fashion kitchen essentials with great fashion gifts for the home. And our customers have given us an overwhelming positive response to our product mix.\u201d<\/p>\n

The store offers goods ranging from kitchen products to gifts that are vibrant, colorful and uncommon \u2014 such as a silicone spatula in purple.The shop\u2019s unique name is derived from its eclectic bunch of products.<\/p>\n

The Kaplans said they determine what to offer at kaleidoscope by patronizing everything from major trade shows to shopping stores. A limited number of items are ordered but popular items are often reordered, Becki said.<\/p>\n

\u201cWe knew we wanted a lot of color and always will, but our customer will tell us the direction,\u201d she said.<\/p>\n

But the couple isn\u2019t new to the business world.Becki said they previously owned a wholesale gift business for 15 years. Their background has taught them a lot about what it takes to have a growing clientele too.<\/p>\n

\u201cFrom a merchandising perspective, we learned that if you deliver the right product at the right time and at the right price, you will have a customer for life,\u201d Lee said.<\/p>\n

\"SONY<\/a>
(Courtesy kaleidoscope)<\/figcaption><\/figure>\n

The Kaplans said their decision not to hire any employees was due to their commitment to better respond to the customer\u2019s needs and wants.<\/p>\n

\u201cSince we have only been open three months, we have decided that we want to talk to every customer and get their feedback on our store,\u201d Lee said.<\/p>\n

It also gives the couple a chance to see and work together.<\/p>\n

\u201cThe store is more collaborative than our wholesale business in terms of day to day but we enjoy working together,\u201d Becki said.<\/p>\n

Kaleidoscope is located at 3030 University Ave. For more information, visit kaleidoscopesd.com<\/a>.<\/p>\n

\u2014Contact Hoa Quach at hoawrites.com<\/a>.\u00a0<\/em><\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

Hoa Quach<\/p>","protected":false},"author":726,"featured_media":247743,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"11555","_seopress_titles_title":"Lively home goods store taking over North Park","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":[],"footnotes":""},"categories":[11551,11550,11555],"tags":[],"class_list":["post-247742","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-top-stories","category-uptown-news"],"_links":{"self":[{"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/posts\/247742","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/users\/726"}],"replies":[{"embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/comments?post=247742"}],"version-history":[{"count":0,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/posts\/247742\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/media\/247743"}],"wp:attachment":[{"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/media?parent=247742"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/categories?post=247742"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/tags?post=247742"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}