{"id":239572,"date":"2017-10-06T00:00:00","date_gmt":"2017-10-06T07:00:00","guid":{"rendered":"https:\/\/sdnews.com\/monster-technology\/"},"modified":"2017-10-06T00:00:00","modified_gmt":"2017-10-06T07:00:00","slug":"monster-technology","status":"publish","type":"post","link":"https:\/\/test.sdnews.com\/es\/monster-technology\/","title":{"rendered":"Monster technology"},"content":{"rendered":"<p>Por Dave Schwab<!--more--><\/p>\n<p><strong>San Diego\u2019s epic Halloween event is driven by three-dimensional themes and digital handiwork<\/strong><\/p>\n<p>San Diego Monster Bash will rampage through the Gaslamp Quarter and East Village Saturday, Oct. 28, as Downtown San Diego morphs into one of Southern California\u2019s largest outdoor Halloween block parties.<\/p>\n<p>The annual fall scarefest, which draws more than 15,000 partygoers annually from every state in the nation, offers an evening of nightmarish delight, stacked music lineups, five hellishly themed stages, and epic partying. It usually sells out.<\/p>\n<figure id=\"attachment_13173\" aria-describedby=\"caption-attachment-13173\" style=\"width: 605px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full wp-image-13173 lazyload\" data-src=\"https:\/\/sandiegodowntownnews.com\/wp-content\/uploads\/2017\/10\/web-MAIN-IMG_9703.jpg\" alt=\"Monster technology\" width=\"605\" height=\"350\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 605px; --smush-placeholder-aspect-ratio: 605\/350;\" \/><figcaption id=\"caption-attachment-13173\" class=\"wp-caption-text\"><em>(Photo courtesy McFarlane Productions)<\/em><\/figcaption><\/figure>\n<p>This is the 17th installment of Monster Bash, which is set this year to include even more interactive experiences, inspired design, and over-the-top performances than ever before.<\/p>\n<p>Transformed over the years, Monster Bash \u2014 which in its humble beginnings took up only one block of Fifth Avenue \u2014 was initially developed as an alternative to Rocktoberfest. Fast forward 17 years and this spooktacular event is now identified as San Diego\u2019s largest Halloween-themed outdoor block party, and has expanded from one to eight city blocks.<\/p>\n<p>Monster Bash has become infamous for its outrageous costume contest, which attracts the most creative costumers and makeup artists in the region, who compete for big prizes and bragging rights. This year the grand prize is $2,500 in cash, with lesser amounts going to second and third place, as well as prize money for several honorable mentions.<\/p>\n<figure id=\"attachment_13233\" aria-describedby=\"caption-attachment-13233\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full wp-image-13233 lazyload\" data-src=\"https:\/\/sandiegodowntownnews.com\/wp-content\/uploads\/2017\/10\/web-IMG_9753.jpg\" alt=\"Monster technology\" width=\"600\" height=\"400\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/400;\" \/><figcaption id=\"caption-attachment-13233\" class=\"wp-caption-text\"><em>(Photo courtesy McFarlane Productions)<\/em><\/figcaption><\/figure>\n<p>This year\u2019s revamped contest features a dedicated contest stage, a panel of local celebrity judges, a new voting system, streamlined registration, and more opportunities to win with tiered prizes. Monster Bash attendees are encouraged to wear their most incredible costumes to showcase and compete.<\/p>\n<p>If Monster Bash impresses the vast crowds in attendance, it\u2019s largely attributed to Dave Howell, the event\u2019s director of audio, visual and lighting. It\u2019s Howell\u2019s responsibility to create the look and feel of Monster Bash every year and he said evolving technology continues to transform the Halloween event year after year.<\/p>\n<p>\u201cI\u2019ve been doing this since 1982,\u201d Howell said. \u201cWhen I started, everything was overhead and slide projectors, and now it\u2019s digital laser projectors, LED displays and digital audio \u2014 completely different. It really expands the creative window you can work with.\u201d<\/p>\n<figure id=\"attachment_13231\" aria-describedby=\"caption-attachment-13231\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full wp-image-13231 lazyload\" data-src=\"https:\/\/sandiegodowntownnews.com\/wp-content\/uploads\/2017\/10\/web-10.31.14_MonsterBash_092.jpg\" alt=\"Monster technology\" width=\"600\" height=\"400\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/400;\" \/><figcaption id=\"caption-attachment-13231\" class=\"wp-caption-text\"><em>(Photo courtesy McFarlane Productions)<\/em><\/figcaption><\/figure>\n<p>Using less power than ever before, Howell said the new technology allows him to \u201cadd more elements without using more energy,\u201d and revelers in attendance will enjoy first-hand the enhanced experience that comes with technological innovation.<\/p>\n<p>\u201cIt gives you flexibility,\u201d he said. \u201cWith the ability to map pixels on your projector, you aren\u2019t required to have a square surface anymore; it can be whatever you want it to be. You can bend it, shape it, put it in patterns \u2026 you can take a visual canvas and make it look any way you want to. It really helps enhance the creative freedom that you have.\u201d<\/p>\n<p>Howell works with McFarlane Productions, the event\u2019s promoters, and he began conferring with them early on about themes, so that each stage can be unique in its three-dimensional layout.<\/p>\n<figure id=\"attachment_13232\" aria-describedby=\"caption-attachment-13232\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full wp-image-13232 lazyload\" data-src=\"https:\/\/sandiegodowntownnews.com\/wp-content\/uploads\/2017\/10\/web-IMG_1826.jpg\" alt=\"Monster technology\" width=\"600\" height=\"400\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/400;\" \/><figcaption id=\"caption-attachment-13232\" class=\"wp-caption-text\"><em>(Photo courtesy McFarlane Productions)<\/em><\/figcaption><\/figure>\n<p>\u201cLaurel [McFarlane] and her team come up with different themed areas, and we take that and try to make that come across in the set design and the visuals that are going to be on the screens,\u201d Howell said. He promises the scary clowns will \u201cfreak everybody out\u201d this year.<\/p>\n<p>Mapping out the staging and all the special effects is a six-to-eight-month process, Howell said.<\/p>\n<p>\u201cIt\u2019s a fun event, we love doing it,\u201d he said.<\/p>\n<p>Monster Bash ticket prices are $50 through Oct. 19, $55 through Oct. 19 and $55 through Oct. 27. A Monster Bash wristband gets the wearer food and drink specials and free cover at more than 20 different participating restaurants and bars in the Gaslamp Quarter and East Village. You must be 21 or older and have a valid photo ID to enter.<\/p>\n<figure id=\"attachment_13230\" aria-describedby=\"caption-attachment-13230\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img decoding=\"async\" class=\"size-full wp-image-13230 lazyload\" data-src=\"https:\/\/sandiegodowntownnews.com\/wp-content\/uploads\/2017\/10\/web-10.31.14_MonsterBash_010.jpg\" alt=\"Monster technology\" width=\"600\" height=\"400\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 600px; --smush-placeholder-aspect-ratio: 600\/400;\" \/><figcaption id=\"caption-attachment-13230\" class=\"wp-caption-text\"><em>(Photo courtesy McFarlane Productions)<\/em><\/figcaption><\/figure>\n<p>For those looking to upgrade their experience, a limited number of VIP passes are also available. VIP perks include easy access entry, six free drinks (two at the VIP bar, four outside the venue), entry into the Black Butterfly VIP lounge, $1 off all drinks at the VIP bar, upgraded restrooms, and a free giveaway item.<\/p>\n<p><img decoding=\"async\" class=\"alignright size-full wp-image-13235 lazyload\" data-src=\"https:\/\/sandiegodowntownnews.com\/wp-content\/uploads\/2017\/10\/Themes-and-stages-sidebar.png\" alt=\"Monster technology\" width=\"206\" height=\"239\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 206px; --smush-placeholder-aspect-ratio: 206\/239;\" \/>VIP tickets will sell out, so get them early.<\/p>\n<p>Monster Bash takes place Saturday, Oct. 28, from 6 p.m. to midnight. Proceeds benefit the Gaslamp Quarter Historical Foundation and East Village Association, which promote, protect, and preserve the Gaslamp Quarter and East Village through advocacy, community relations, and promotional programs.<\/p>\n<p>For more ticket or event information, visit <a href=\"http:\/\/www.sandiegomonsterbash.com\/\" target=\"_blank\" rel=\"noopener\">SanDiegoMonsterBash.com<\/a> or call McFarlane Promotions, Inc. at 619-233-5008.<\/p>\n<p><em>\u2014Dave Schwab puede ser contactado en <a href=\"mailto:dschwabie@journalist.com\" target=\"_blank\" rel=\"noopener\">dschwabie@journalist.com<\/a>.<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>Por Dave Schwab<\/p>","protected":false},"author":840,"featured_media":239573,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Monster technology","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":[],"footnotes":""},"categories":[11549,11547,11600,11550],"tags":[],"class_list":["post-239572","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-arts-entertainment","category-features","category-sdnews","category-top-stories"],"_links":{"self":[{"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/posts\/239572","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/users\/840"}],"replies":[{"embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/comments?post=239572"}],"version-history":[{"count":0,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/posts\/239572\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/media\/239573"}],"wp:attachment":[{"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/media?parent=239572"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/categories?post=239572"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/tags?post=239572"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}