{"id":237324,"date":"2014-12-05T00:00:00","date_gmt":"2014-12-05T08:00:00","guid":{"rendered":"https:\/\/sdnews.com\/international-auto-show-comes-to-town\/"},"modified":"2014-12-05T00:00:00","modified_gmt":"2014-12-05T08:00:00","slug":"international-auto-show-comes-to-town","status":"publish","type":"post","link":"https:\/\/test.sdnews.com\/es\/international-auto-show-comes-to-town\/","title":{"rendered":"International auto show comes to town"},"content":{"rendered":"

Por Johnny McDonald<\/p>\n

Highly polished new cars \u2014 glistening under bright lights and positioned on carpeted floors \u2014 large video screens, and attractive well-informed lady models will be the sales pitch ingredients for the \u2018best of 2015\u2019 at the four-day International Auto Show in San Diego\u2019s Convention Center, opening New Year\u2019s Day.<\/p>\n

\"120web\"<\/a>
Over 400 different vehicles will be on display at the International Auto Show. (Courtesy NCDA)<\/figcaption><\/figure>\n

New Car Dealers Association (NCDA) officials estimate that 50 percent of the attendees will be prospective customers.<\/p>\n

\u201cWhat I have seen in auto show surveys is that\u00a0consumers will add a brand over that which they had intended to buy because of what they\u2019ve seen in the show,\u201d said Scott Webb, director of marketing and operations for he NCDA.\u00a0\u201cSomething they hadn\u2019t considered. That\u2019s the competitive spirit of a show where the cars are the stars.\u201d<\/p>\n

\"266web\"<\/a>
Organizers say 50 percent of attendees are looking for a new vehicle (Courtesy NCDA)<\/figcaption><\/figure>\n

Webb said they used to acquire crates of brochures but the manufacturers found that wasn\u2019t the best way to get feedback from the public. It was time to talk.<\/p>\n

He said there may be some similarities in exterior design but that interior changes offer advanced electronics like navigation equipment, backup monitors and entertainment systems.<\/p>\n

Webb\u00a0came to San Diego after serving 17 years as assistant general manager of the Los Angeles Auto Show.<\/p>\n

\u201cWe\u2019ll eventually see a return to the more fanciful\u00a0design exercises with peeks at what the automobile might become,\u201d\u00a0he said. \u201cThe life cycle would become shorter and shorter.\u00a0Cars will need to be redesigned more often.<\/p>\n

\u201cIt\u2019s a matter of scale and scope because the automobile is still complex,\u201d he continued.\u00a0\u201cThe auto show enables\u00a0manufacturers to obtain some feedback that\u00a0adds to the tool chest.\u201d<\/p>\n

California is the largest car market in the U.S. It\u2019s no surprise that the state also has the largest concentration of automotive design studios compared to any other place in the world. Between San Diego and Thousand Oaks, there are 15 design outposts for carmakers ranging from Audi to Volvo.<\/p>\n

At these locations, more detailed drawings are executed and approved by appropriate layers of management. Clay (industrial plasticine) and digital models are developed along with the drawings. The data from these models are then used to create a full sized mockup of the final design.<\/p>\n

The San Diego International Auto Show will feature over 400 cars and trucks and run Jan. 1 \u2013 4, exhibit hours are 10 a.m. \u2013\u00a09 p.m. (Sunday 10 a.m. \u2013\u00a07 p.m.) at the San Diego Convention Center, located at 111 W. Harbor Drive, Downtown. For tickets or more information, visit sdautoshow.com<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"

By Johnny McDonald Highly polished new cars \u2014 glistening under bright lights and positioned on carpeted floors \u2014 large video screens, and attractive well-informed lady models will be the sales pitch ingredients for the \u2018best of 2015\u2019 at the four-day International Auto Show in San Diego\u2019s Convention Center, opening New Year\u2019s Day.<\/p>","protected":false},"author":1182,"featured_media":237325,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"International auto show comes to town","_seopress_titles_desc":"","_seopress_robots_index":"","jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":[],"footnotes":""},"categories":[11549,11547,11600],"tags":[],"class_list":["post-237324","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-arts-entertainment","category-features","category-sdnews"],"_links":{"self":[{"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/posts\/237324","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/users\/1182"}],"replies":[{"embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/comments?post=237324"}],"version-history":[{"count":0,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/posts\/237324\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/media\/237325"}],"wp:attachment":[{"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/media?parent=237324"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/categories?post=237324"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/test.sdnews.com\/es\/wp-json\/wp\/v2\/tags?post=237324"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}