Discover Pacific Beach is developing Pacific Beach-Opoly, a community-based fundraising board game in the spirit of the time-honored, wildly popular Monopoly game created by Parker Brothers in the 1930s.
“The game will be developed using all your favorite PB businesses, landmarks and icons,” said Sara Berns, Discover PB’s executive director. “Each detail of the game will reflect the vibrant, active, fun-loving lifestyle of Pacific Beach.”
Berns said property spaces will reflect local Pacific Beach businesses and landmarks. 
“Game pieces are symbols reflective of our community, like a surfboard, bike and sailboat,” she said. “Each penalty or reward card will reflect a Pacific Beach business, location or event.”
Property spaces, game cards and play-money sponsorships will be available for purchase for all Discover Pacific Beach members (businesses within the Pacific Beach Business Improvement District) beginning May 15 at 9 a.m. at 1503 Garnet Ave. Game orders may not be placed by phone.   
Interested buyers are urged to come early May 15, though, because there are only 58 spaces available, and sales will be first come, first served, Berns said.
“PB-Opoly needs more than just businesses,” she said. “We have created a survey to determine our ‘landmark’ spaces since there are just too many great things to showcase here in Pacific Beach.” Survey participants are asked to visit www.pacificbeach.org to vote for their top four.
Landmark space choices include Mission Bay Park, Tourmaline Surf Park, Garnet Shopping District, Pacific BeachFest, the boardwalk, Crystal Pier and Kate Sessions Park.
Discover PB is also calling on photographers to submit their best photos of Pacific Beach for possible use in PB-Opoly.
“We are launching a photo contest [ending] May 15 to determine one lucky photographer to be a part of history,” said Berns, adding the  winning photo will be used on the actual game lid and the photographer will be highlighted.
Photos can be sumitted to [email protected] with name and contact information.          
 “We were looking to make this a must-have gift for the holiday season with a sales launch at Pacific BeachFest on Oct. 4,” said Berns. “This is a fundraiser for the Pacific Beach community and will support our many programs around town, as well as be available at local merchants. We think that the personal touch of the board games will be a hit for visitors and community members alike,” she said.