
PureFitness health club, 501 West Broadway, held a Hot August Night fashion event downtown on Aug. 26. The evening was a member appreciation and open house with hors d’oeuvres and featured a rocking fashion show. The line up for the catwalk included Latitude 22, Jasmine Hampton, Tatiana Design, Elevated Design and Medavog Couture. Francisco Medavog calls his new, innovative line Erte in the 21st Century and accessorized his collection with jewelry from Matthew Cirello and Angela Piccard. Medavog also showed this line at the Hyatt Regency in Beverly Hills and a unique art and fashion event, “Love Struck,” at the La Jolla Playhouse. Recently. he presented his bikini line, Venus Beyond Atlantis, at the Playboy Mansion. The evening at PureFitness included an art show by Alexander Salazar Fine Art and a special performance by Lady XPLICIT. All guests at the event were encouraged to bring a can of food to donate to the San Diego Food Bank and the Jewish Family Service.








