They’re catching a new wave in Mission Beach, but rather than being blue and frothy it’s green and healthy.
Juice Wave has been open at 3733 Mission Blvd. in Mission Beach for the past couple of years, recently expanded into Miramar, and is cresting in popularity with its all-organic menu.
Founder/owner Arleigh Rose talked about how she got involved.
“I actually started three years ago with our first organic juice truck where we prepared juice, smoothies and acai bowls at special events, schools, and all over,” said Rose. “We were pretty different: unique. That’s how we started, and is what got our name out there.”
Noting she’s “built a really great relationship with the locals here over the last couple of years,” Rose said Mission Beach is perfect for her juicery because “it’s very laid back, and a lot of people here are very concerned about being healthy.”
Rose said Juice Wave tries to be “green” in every way. “We really pride ourselves on is using local organic produce going to all the farmers markets to take produce directly from the farmers. We try to showcase what San Diego’s growing seasons are.”
Rose is also busy working on getting a retail license to sell her bottled juices, which she said are good for five days after manufacture, in local retail shops.
“We’re working on getting that license right now,” she said.
Discussing her MB menu, Rose said “We have smoothies primarily based with our almond milk made fresh daily. We actually go up to Carlsbad and collect the alkaline water from natured springs we use to make our own elixer shots.”
Juice Wave’s acai bowls are also a menu mainstay.
“We really try to focus on making it a really simple bowl with really good-quality ingredients not having to go over the top,” Rose said.
Acai bowls, made with a Brazilian berry loaded with antioxidants, are created with house-made granola and raw honey from Temecula.
“We’re trying to be sustainable as much as possible,” noted Rose adding “we give back to farmers for composting. All our paper products are compostible. We’re just really trying to be part of the community here.”
Rose said juice-cleansing options are also offered as well at Juice Wave.
“Juice cleansing is for those looking to reboot their systems, especially during holiday times when they’re eating more, or during every change of season,” she said adding the cleanses flushing out systems are consumed in a day.
Of her business name, Rose said she “threw out a bunch of names and my family and friends all liked that one the most.” She added, “our slogan is ‘sippin’ on zen and juice.’ ”
Rose pointed out Juice Wave “is the only organic local juice shop here in Mission and Pacific beaches. We’ve gotten good comments on Yelp and our business is growing. It’s just nice to see the local support.” Juice Wave Where: 3733 Mission Blvd. Hours: Off-season 8 a.m. to 3 p.m. Mondays to Fridays, 8 a.m. to 4 p.m. Saturdays to Sundays. Info: 858-488-0800, juicewavesd.com.