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SDNews.com
Home Downtown News

Hair-fashion-lifestyle fusion

Tech by Tech
April 7, 2010
in Downtown News, Features, Top Stories
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Hair-fashion-lifestyle fusion

Stuffed to the brim with eye candy — from local designs by Fables by Barrie and Doosh Bags to stylists with deep red locks patterned in tattoos — A Style Concierge’s F Street boutique is the Mecca for local, retrofitted riffraff. With mellow rock screaming through the speakers and an array of hooded miscreants meandering up and down the city block, the small venue is fitted floor to ceiling with everything from shop publicity to jewelry, clothing, swivel chairs, scissors and mirrors. Hailed as “movers and shakers” of San Diego fashion, Michael Lee and Jeremy Harris of A Style Concierge don’t just limit themselves to hair. Creating their hair-fashion-lifestyle fusion in late 2007, the two trained stylists and lifestyle experts began promoting the brand immediately. “When the business launched, we carried a small array of men’s and women’s clothing which were buyouts from boutiques that were closing up shop … we saw quickly that our customers appreciated shopping while waiting for the hair service to be finishing,” Lee said. “The trend was catching on, but A Style Concierge (ASC) was doing more than hair and clothes, we were also doing plenty of fashion events like photo shoots, fashion shows, designer showcases, charity events and much, much more.” Offering everything from routine hair salon services to men’s and women’s fashions, a special pre-style package (from makeup to beverage services and VIP escorts with entry into a club) and production events, it’s turned into a haven for the San Diego elite. Don’t be confused by the stained-street entrance. It’s runway to remodel, revisions to remakes for Lee, moving from project to project in the next year. Next on the menu isn’t just ASC’s boutique move to Fifth Street along with the boutique expansion, but a professional “Ensemble” that leads monthly downtown events incorporating both the arts and entertainment. “We want to create a high-value event for those that are looking for more to do and see away from the clubs and bars,” Lee said, explaining about his new program “Ensemble.” “We want to encourage students, business owners and artists to come and see what San Diego can offer,” he added. “We are hopeful that new artists and creative minds can see business opportunities in their home town rather than having to move to Los Angeles or New York.” As if his day isn’t already brimming, Lee has put together this year’s Bikini Week — the second annual summer event promoting local lines, models and parties — and styling, promoting the company’s clients. “There’s never a dull day in my world,” Lee said. It might be surprising that this 40-year-old former cable guy can handle this style overload, but Lee takes it in stride — finally passionate about his career. Now sober, he said, after he became “desperate for a quality life,” Lee found his way to cosmetology school, finishing with the California Hair Design Academy in La Mesa. Now, with his business exploding, he deems himself a “treasure hunter, because I want to discover things, ideas, concepts that have never tried or [been] done before.” After just two years, Lee Harris, have taken on more than most can chew, and yet they succeed. “My life is no longer about accumulation — it’s definitely about creation,” Lee said.

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